Your 404 Place or Mine

After reading those clever guys over at Search Engine Peoples post regarding Social Media sites and their not-in-service screens it got me thinking about our own situation. Not a not-in-service screen but our own 404 error page.

We are going to be running a selection of video clips on our 404 page from now on – it’ll include music videos young and old, comedy sketches, film snippets and who would have guessed seo / search marketing tutorial tips.

We’ll even have an archive for our 404 selection. So, no longer plain, boring ‘Whoops page not found’ message but more in relation to web 2.0 practices.

What do I reckon will be the outcome of this : perhaps no more than a lost individual might get a peep of some social interaction rather than a page that instructs instead of performs. Heck, its a changing environment right enough and even some irrational changes like this might, and I repeat might, catch on.

Anyways Dare to Be Different : 404 Error Page

Top Ten Favourite Social Media Sites

First things first, let me say that although I am an SEO guy I love social media to bits and have been involved with various sm sites for some time now. This post has been sitting on my to do list and at last I have found time to rank my top ten favourite social media sites.

I know there are a lot more out there that I haven’t added, so it would be good to see similar lists growing and perhaps we can gather a universal poll of our favourite social media sites.

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There is Nothing to Fear About Being Visible Online

Imagine you are about to launch a new website. You have viewed and critiqued the search engine results pages for your niche and feel that your site has a credible chance of breaching those top positions and soon enough will be driving traffic, leads and sales straight to your door. It’s not that hard to imagine - I see it all the time.

Then I ask, “What you considering for online marketing?” The caught-in-the-headlights stare says it all, this wasn’t in the business plan. This is when the fear kicks in.

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Getting Jiggy with Google Analytics Benchmarking

Some weeks back I allowed Google to share my little ol’ SEO website traffic data via Google Analytics and allow it to be used in their pet Benchmarking project. Over the last few days I have noticed that finally I can compare my site against sites of a similar size (although how they define size is something I would like them to expand on) and see if our site is punching above its weight or are we truly that weak that we find it difficult to punch our way out of a wet paper bag?

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New Wordpress 2.5.1 Upgrade Released

If your concerned about securing your blog then you should be aware that Wordpress have released the latest version Wordpress 2.5.1 - which has 1 very important security fix.

Wordpress are asking everybody to either upgrade to the full level 2.5.1 or upload the security patches.
They stated :

“The vulnerability is not public but it will be shortly.”

The link to the 2.5.1 security patches :
http://wordpress.org/development/2008/04/wordpress-251/

Guide to upgrade to Wordpress 2.5.1 :
http://codex.wordpress.org/Upgrading_WordPress

Don’t leave this too late!!!

North South Media Goes Global SEO Company

Its official we are now stretching our wares out across that big puddle they call the Atlantic and becoming an international SEO Company in the same league as BigMouthMedia, Bruce Clay et al.
Its only a matter of time before our logo says :

North South Media – SEO Marketing – London . Paris . New York . Ayrshire

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SEO and PPC Together a Winning Combination

A divide regarding SEO vs PPC broke out over at UK Business Forums regarding which is the best online solution for a business to invest in to maximise their ROI. Its no wonder it sparked debate : it has done before and will continue to do so in the future.

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How to Protect Your Blog Before or After a Hack Attack

There has been an outbreak of blog hack attacks recently – I should know I have been the unwelcome victim of one. The main focus of the blog hack attacks is older versions of the free Wordpress blogs that are less than the latest 2.5 version release.

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SEO Marketing Benefits of Good Web Copy

I read somewhere recently that most SEO / Internet Marketers are all frustrated unpublished writers. I’m not sure about the ‘frustrated’ part but I’ll agree 100% on the ‘unpublished’ bit.

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Ahem, We Have Just Had A Report Someone Has Broke Into Your Blog

I have been skulking around since mid last week after receiving the news that my wee SEO blog had been hacked. Its difficult to explain the feeling, the best I can pit it against was when the sister-in-law had her house burgled – how she cringed at the thought of an unknown someone traipsing through her stuff. Perhaps some may feel that’s quite a strong similarity to assign a blog hack against – to tell the truth that’s just the tip of my anger – this place is my baby, my business, my livelihood.

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