Keeping in Charge of Those Outbound Links For SEO Sake

Today, I slapped myself on the wrist – hard – not because it was something that I had to do, or even wanted to do, but as a necessary step in stopping myself from letting something get so bad in the future. OK, I’ve been busy, so busy that I have rarely posted on this blog, but that excuse apart I should have really been keeping a close eye on my outbound links.

Like a victorian mother hooked on gin I fleetingly gave a second glance to my nearest and dearest – this blog – all the while the non-attention was having an adverse effect against my own rankings. My shame, apart from not posting as often, was to neglect an seo rule 101 : Keep an Eye On your Outbound Links!

Linking to bad neighbouthoods is bad, very bad! Linking to pages that are no longer available is just as bad. Linking to sites that look ok, then when your no longer checking your outbounds, and they pull the ol’ “301-switch-to-a-tasty-adult-porn-site” is, well, downright, ingenious of them and slap-on-the-wrist material for you for becoming lazy!!!

I’ve watched a few posts on this site go from a PR3 to grey, they still rank, except they nor longer rank on the 1st intended page but wallow on page 2 or heaven forbid on page 3 because my labour of love became just too laborious. Not anymore!

There are plenty of tools you can use to help you combat negative outbound links, Xenu is just one.

Remember, checking your outbounds is part and parcel of your sites homekeeping, don’t become a gin infested parent to a blog like I became, yous’e your nounce, check, check, check and keep the gin and the bad neighbourhoods at bay.