Today, I slapped myself on the wrist – hard – not because it was something that I had to do, or even wanted to do, but as a necessary step in stopping myself from letting something get so bad in the future. OK, I’ve been busy, so busy that I have rarely posted on this blog, but that excuse apart I should have really been keeping a close eye on my outbound links.

Like a victorian mother hooked on gin I fleetingly gave a second glance to my nearest and dearest – this blog – all the while the non-attention was having an adverse effect against my own rankings. My shame, apart from not posting as often, was to neglect an seo rule 101 : Keep an Eye On your Outbound Links!
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Make no bones about it, after reading Jennifer Osborne’s excellent post about ‘So, You want a Career in SEO‘ and reading the poor woman’s frustration in trying to find a suitable applicant for a SEO/Online Marketing position within their company have I ever wanted to post about a subject of considering a career path in SEO.
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